XiaoMiao sample · Gradient Studio
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Design Studio & Website System

Design,
made simple and beautiful.

Between Design (a fictional brand) is a website design system prepared for growing brands: from wireframe to launch, one set of components handles it all. Looking good is only the starting point — easy to use, easy to change, and built to grow is the destination.

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Why Between

Why choose Between Design

We have distilled the 300+ websites we built over the past eight years into a reusable design system — what you get is not a picture, but a website that can grow.

01

Wireframe layout library

120+ page wireframes proven on real projects — home, product, cases, pricing. Choose the structure, fill in the content, and the skeleton of your site stands up in a day.

  • Layout combinations preset by industry
  • Automatic mobile adaptation
Wireframe library interface, illustrated
02

One unified design system

Colour, type, spacing, corner radius — the whole site runs on one set of variables. Change the brand colour in one place and the whole site follows; no more patchwork pages in clashing colours.

  • One-click global brand colour swap
  • Chinese & English type rules built in
Design system, illustrated
03

Component-based building

Buttons, cards, forms, navigation — 60+ components that combine like building blocks. New pages do not start from a blank canvas; snap the pieces together and you have a complete landing page.

  • 60+ reusable components
  • Complete component state coverage
Component library, illustrated
04

Ongoing updates

Design trends and browser standards keep changing. With one purchase, the component and layout libraries keep updating on an ongoing basis, so your website never falls behind.

  • New layouts and components every month
  • Free upgrades for existing clients
Ongoing updates, illustrated
Creating Anywhere

Start creating, anywhere

Office, café, or on site with a client — open the browser and carry on where you left off; the team collaborates in real time and changes appear instantly.

Creation scene 1
Creation scene 2
Creation scene 3

We help 300+ brands,
turn ideas into websites.

From independent studios to listed companies, from a first official site to a full redesign — Between Design clients typically see their website enquiries grow within three months of launch. The next one could be you.

Our Team

The team

Portrait of Lin Yizhou

Lin Yizhou

FOUNDER · Design Director

Former experience design lead at a major tech company; believes restraint outranks piling on.

Portrait of Su Wan

Su Wan

BRAND DESIGNER

Specialises in translating brand stories into visual language; has led 80+ brand upgrades.

Portrait of Chen Mo

Chen Mo

FRONT-END ENGINEER

A performance obsessive: every page must open within one second.

Portrait of Gu Yao

Gu Yao

MOTION DESIGNER

Makes motion serve the content instead of stealing its scene.

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Insights

Latest thinking

Article 1
2026.10.24

Before redesigning your website, get these three questions clear

Article 2
2026.10.10

After going component-based, our design efficiency transformed

Article 3
2026.09.27

Dark mode is not just turning the background black